

…and I call Killarney, County Kerry, home — a place where the air feels fresher, the colours seem brighter, and life unfolds at nature’s pace.
…after years of living and working abroad & across Ireland — I returned to Kerry with a fresh perspective, a soft spot for sea air, and a thought: we need better than bottle‑green tourist gear.
With a background in high-end fashion and a passion for sustainability, I started FERN+FIA to share the real Kerry — the scenic walks, the mountain views, good coffee, the ever changing skies and the kind of slow living that actually feels good.
FERN+FIA is my love letter to Kerry- part blog, part future sustainable clothing brand.

Walks through woodlands, swims in cold seas, discover cafés you’d never find by accident- these guides and journal posts focus on the beauty of Kerry beyond the brochure. Less box-ticking, more soul-stirring.
This isn’t a brand add on- it’s the foundation. With a background in sustainability and environment, FERN+FIA reflects a deeper respect for nature, slower travel, and thoughtful living.
Stories and spots that reflect the real rhythm of life here. Expect small-scale makers, independent cafés, and creative corners with heart- the kind of places that feel local, not staged.
Wild skies, forest trails, rainy-day walks, lake swims, narrow roads- this is Kerry as it is, not just as it’s sold. Off the beaten track and into the good stuff.
A mix of slow moments, green thinking, and Irish wanderings- read through the latest blogs.
Follow on Instagram to see what the weather is really like! Kerry coasts, walks, coffee spots, behind the scenes wanderings…
Follow @fernandfia
Designed by FERN+FIA 2025